Life skills // Entrepreneurship
Who Is a Customer?
Understanding that a customer is someone who buys what you make or do; thinking about what customers want and need; the idea that businesses serve people
Quick check
If the learner was planning to sell lemonade at a school event, could they think about what would make people want to buy their lemonade rather than someone else's?
Ask this to see whether the topic is secure.
Topic // Mastery
What mastery looks like
- Define what a customer is in their own words
- Suggest what a customer might look for when deciding whether to buy something (quality, price, looks nice)
- Explain why it matters to think about what the customer wants, not just what you want to make
Topic // Map
Where this fits
- RequiredMust come first
- HelpfulHelps, but not essential
Before this
2 topics- Buyers & SellersRequired
Entrepreneurship // Ages 5 to 7
Must understand buyers and sellers before exploring customer concept in depth
- Making Something to SellHelpful
Entrepreneurship // Ages 5 to 7
Making a product helps understand what customers want
You are here
Who Is a Customer?
Ages 5 to 7 // Concept
Leads to
3 topics- Having a Business IdeaRequired
Entrepreneurship // Ages 7 to 9
Must understand customers before spotting problems to solve for them
- Being a Good SellerRequired
Entrepreneurship // Ages 7 to 9
Must understand customer concept before learning about customer service and trust
- Marketing BasicsRequired
Entrepreneurship // Ages 7 to 9
Must understand customers before learning to reach them through marketing
Life skills // Entrepreneurship
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